Xiqiao Liu ｜Advisor
Profile
After graduating from Hitotsubashi University, she began her career at P&G Japan, followed by Reckitt Benckiser Japan. She later joined Johnson & Johnson (J&J), where she served as Head of Marketing and achieved market share growth across all brands within two years. As President of J&J Hong Kong, she successfully led a V-shaped business recovery over a two-year period.
She went on to serve as Chief Marketing Officer (CMO) and Vice President at FOLIO, and later as CMO at Lenovo Japan. In July 2023, she was appointed President and CEO of Sunny Side Up Inc.
Since March 2022, she has served as an advisor to our company, providing expertise in marketing strategy and management advisory.